Press Release
June 17th, 2010
Contact: Virginia Bussey, Communications Coordinator The Dawson Academy 1-800-952-2178
The Dawson Academy Announces Joint Marketing Agreement with AdsNext
The Dawson Academy, founded by Dr. Peter E. Dawson, renowned author, clinician and educator announces the signing of a joint marketing agreement with Ads Next™ (www.adsnext.com), providers of 360 degree website and search marketing solutions.
“Dentistry, especially complex restorative dentistry, has changed more in the past 5 years than in the last 50 years. The digital technologies available today have impacted diagnosis, treatment, interoffice communications and marketing,” states Joan Forrest CEO of The Dawson Academy. “The internet has become the primary source of dental/medical information for patients. We choose to align with Ads Next™ because of their expertise and ability to offer a complete solution to our dentists.”
Founded in late 2007, Ads Next™ was developed to bring proven website and results-driven Internet marketing solutions to the marketplace. The team has prior experience in educating and executing internet marketing techniques similar to the marketing shift we see today in dental practices. “Working with The Dawson Academy is tremendous for us; they have the tradition and reputation as well as a modern approach to today’s dentistry. Together we now offer a unique website and comprehensive marketing approach that is reflective of the Dawson Philosophy and the latest Internet marketing techniques” explains Brian Burns CEO of Ads Next™. “It is extremely important that all elements of a practice are aligned together to maximize results. With Ads Next™, Dawson-trained dentists now have a resource to achieve such alignment.”
The 360 degree website and Internet marketing solution will include the following features:
- Websites that reflect the Dawson Philosophy
- Affordable Design Styles
- Custom Design Sites
- WordPress Content Management sites
- The Dawson Academy Link Community (Cross-link Dentists) and Content Network - Advanced Search Marketing and Social Media Services
- Phone and Lead Tool Tracking
- Web-Based Reporting Dashboard